Budget smartphone market: have we reached saturation?
Hello internet,
In the last few years we have seen tremendous growth and competition in the budget smartphone market, lots of companies are in cut-throat competition with each other to pack most powerful features in the budget price range.
in the india we have several players like xiomi,lenovo,huawei,honor,motorola ans some home grown vendors like micromax,lava,karbonn including android one platform from google.
if we look at the budget price here in india is around $100. in this price range most of the smartphones are falling,
they pack almost similar kind of specs, xiaomi was the pioneer and leader in providing mind-blowing specs at low price as they usually sell their phone by keeping the margin on each phone lower then others but they make up the monetory value by selling the devices in higher volume.
but from the past few months it seems like the price barrier is fixed at $100, meaning they are lauching new phones at the same price range by changing some specs and giving minor improvements.
As of now it seems like no one can push the price further lower and add new features as probably we have reached a point where oem's can not offer anything better without incurring significant loss if they push price further lower.
But there are still some good option in the sub $100 price range.
That's it for now, stay tuned......
In the last few years we have seen tremendous growth and competition in the budget smartphone market, lots of companies are in cut-throat competition with each other to pack most powerful features in the budget price range.
in the india we have several players like xiomi,lenovo,huawei,honor,motorola ans some home grown vendors like micromax,lava,karbonn including android one platform from google.
if we look at the budget price here in india is around $100. in this price range most of the smartphones are falling,
they pack almost similar kind of specs, xiaomi was the pioneer and leader in providing mind-blowing specs at low price as they usually sell their phone by keeping the margin on each phone lower then others but they make up the monetory value by selling the devices in higher volume.
but from the past few months it seems like the price barrier is fixed at $100, meaning they are lauching new phones at the same price range by changing some specs and giving minor improvements.
As of now it seems like no one can push the price further lower and add new features as probably we have reached a point where oem's can not offer anything better without incurring significant loss if they push price further lower.
But there are still some good option in the sub $100 price range.
That's it for now, stay tuned......
Comments